John Stephen Aïmond Banson

Do you always need a product strategy before you start? Not really. You need a vision and a definite set of objectives to guide you, but I think it's more important to get started than to plan extensively. Why? well... When you're just starting, with no budget, no experience, no users, and nothing to lose, strategy is, in fact, a luxury. What the hell are you strategizing for? Your startup...

You can indeed have a great product experience but a poor service experience. I don't recommend that, but it happens, right? But in areas like business and banking software, where trust and brand are key influencers on why people bring their money to you, you can't afford to "fake it until you make it" for a long time. You must design, iterate, scale, and improve your product and service faster...

This year was positive for startups, with new ideas popping up almost every day on ProductHunt and IndieHackers. AI made this happen at a very fast rate. This is another reminder of what we can do when we adapt to the times instead of fighting back. Like with every batch of digital products, some were awesome, others were great, others were good, and the rest are getting started. But...

Users are more than just statistics and wallets; they're humans with diverse behaviors and psychology, and their needs and preferences can and will change with the slightest update in personal, social, moral, or ethnic values. The problem with big solutions, however, is they tend to overlook these small problems. They sacrifice sometimes very crucial user needs to expand use cases and...

In the last two years, I've seen many products come and go in waves, some great, some awesome, and others, well... can be better. With so many small products released every day, I think it's essential, now more than ever, that as product makers, we aim to design and build toward innovation; to make holistic products that truly connect; to align business goals and user needs to build startups...