Imagine Google Ads, but for influencer traffic:
An advertiser launches a campaign, and influencers join.
Their followers click on links, that generate PPC traffic.
Artists will make roughly 300X more by sharing links to their followers than the streaming will generate.
Technically, it's as if a link shortener and CPC ads had a baby. When someone clicks on a link that veers, we look for campaigns that matches a bunch of criterias, such as: