This tool focuses on that segment of the market where you need a quick fix, edit, change and you've got ten other day jobs. Fire this up and within about 10 minutes or less, you're making some magic on your website. The A/B testing feature is especially welcome so there can be a leap in experimentation which often leads to 'nailed it' moments. The team has done a great job tapping into the no-code movement with a very clear solution vs. all the abstract promises of 'no code'.
Some words of caution on 'free options'. The 'free options' is misleading, at best. Product Hunt continues to allow this tag on products that do not have 'free options'. 14 day trial for free is abusing the 'free option' moniker. Almost no modern tool gets launched without a trial period. A free tier is not the same as a free option. PH should make this clear.
$500 per month is pretty high for a license until you actually break this down and understand what the traditional programmer cost would be using those traditional resources. Properly reviewing this tool inside your business will require a deep dive into your website strategy and who is doing the work by skillset. A super-smart marketing person with no real technical background being able to do this level of "engineering" on the website is able to focus on the marketing outcomes, while not relying on a code jockey, is likely worth a lot more than 6k a year.
In playing around with this tool, the value is immediate and the hard work getting the tool to this stage is evident.