Cohort analysis is incredibly valuable when you’re trying to understand retention and patterns of behavior over time. Use this to build your own cohort analysis tools, with total control over the logic, look, and feel.
Theseus is an open source library that provides a set of common functions for use in doing analysis related to product growth: building retention profiles, projecting DAU levels, combining cohorts, segmenting cohorts by age, etc.
Cohort analyses have become an essential part of most SaaS companies’ toolkits. The purpose of this guide is to equip you with everything you need to begin your journey with cohort analyses.