This B2B Handbook covers the ever changing dynamics of B2B buying and sales cycles. The evolution in the buyer profile has fundamentally altered the buying cycle, ushering in a new era akin to that of B2C shopping.
Recent launches
B2B Marketing Handbook
This B2B Handbook covers the ever changing dynamics of B2B buying and sales cycles. The evolution in the buyer profile has fundamentally altered the buying cycle, ushering in a new era akin to that of B2C shopping.