The fastest growing companies focus on expanding the value their customers receive through testing across the full customer journey, which generally traverse multiple teams.

Coordinating these efforts requires a dedicated system for rapid testing and learning. That’s where GrowthHackers Projects can help.

With the launch of NorthStar, we added the glue that aligns teams and individual contributors around what drives sustainable growth — the North Star Metric.

When teams have a common success metric to guide them, their company can reach a company-wide growth mindset and culture  using the software.

- Sean Ellis, Founder, GrowthHackers