What was your "Eureka" moment as a marketer?

Question

As someone new in the field, I'm curious to see what kind of innovative marketing ideas or strategies you have come up with. Was there anything that put together all the puzzle pieces in your head?

Gurkaran Singh · Accepted Answer

My "Eureka" moment was realizing that consumers don't just buy products—they buy stories and experiences. It's like when I first learned about "Her Ideal Match." Who knew data science could turn dating profiles into such compelling narratives? It’s all about making connections, whether in love or marketing.

Ditarth Desai · Answer

My 'Eureka' moment was realizing that marketing is about solving real problems, not just selling. When I focused on connecting with the audience’s needs, my results improved dramatically.

What was your "Eureka" moment as a marketer?

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