What strategies have you used to attract beta users for your product?

Question

Martins Ermanis · Accepted Answer

We had a super clear customer profile defined and we did an extensive Linkedin outreach to inform and invite people that are interested to be our Beta testers. has worked so far, going into open beta soon! 
What about you? @rahulparmar2405

Natalia Toth · Answer

For us, the main channel in the beginning was manual 1:1 outreach on LinkedIn

Safaa Bird · Answer

I participated in internet forums pertaining to my area of expertise and offered insightful commentary. My reputation was enhanced and users were drawn to my product by my helpfulness and activity.

Rahul Parmar · Answer

@safaa_bird I engaged in relevant online forums, offering valuable insights, which helped build my reputation and attract beta users.

Rahul Parmar · Answer

@natalia_toth I’ve mainly focused on manual 1:1 outreach on LinkedIn to attract beta users initially.

Katya Prusakova · Answer

1:1 outreach at our stage:)

Rahul Parmar · Answer

@katya_prusakova Direct 1:1 outreach has been our main strategy at this stage.

Isaac Dour · Answer

Is there any better way to promote your product besides posting an introduction about it on social media, recording a product usage video on YouTube, and sharing it on Reddit.

Rahul Parmar · Answer

@martins_ermanis We defined a clear customer profile and used LinkedIn outreach to attract beta testers—working well so far, and we’re heading into open beta soon!

Premium Solutions · Answer

I’ve found that a targeted approach works well for attracting beta users. Here are a few strategies that worked for us:

1. **Leverage Communities**: We joined relevant forums, Reddit communities, and Facebook groups, where potential users were already discussing similar solutions. Engaging authentically and offering early access in exchange for feedback attracted quality beta users.

2. **Personal Outreach**: We reached out to influencers and bloggers in our niche who could benefit from the product. This helped generate interest and provided credible testimonials early on.

3. **Exclusive Incentives**: We created an early-access sign-up page offering incentives like extended free trials and priority support for beta users. This helped create a sense of exclusivity.

4. **Launch on Platforms Like Product Hunt**: Platforms focused on new products can bring in tech-savvy early adopters who provide excellent feedback.

What strategies have others found successful?

Jahanzaib Ara · Answer

I was able to reach particular demographics by running targeted advertisements on social media networks. I could make connections with people who would value what I had to offer.

Answer

I utilized email marketing by reaching out to my previous contacts and subscribers. Regular updates about the product and its progress kept them interested and engaged.

Echo · Answer

I talk one by one

What strategies have you used to attract beta users for your product?

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