Social Media vs. Email marketing

Aristo Coutinho
127 replies
Which is more effective?

Replies

Ivan Dudin
It is better to use both channels. By the way, they can complement each other perfectly. And the efficiency depends on the quality of cooking. You can tag me if you want quality cooking emails =)
Frank Sondors
Cold email, the most cost-effective way to acquire users!
Jijo John
SocialSignal AI
SocialSignal AI
@profy17 Because of the advancement in computer science and AI , AI can write you amazing emails, try textcraftai.com
Mohamed Reda El Ghazouani
The choice varies based on your target audience. For instance, for a B2B model, I'd suggest incorporating Email marketing and cold calling. However, in a B2C model, social media can generate significant leads, especially with strong social proof and community engagement.
Steve Lou
I think email marketing is often overlooked but it's definitely one of the most effective channels. As already said, get your newsletter going :)
Ulysse Armengaud
great question Aristo. So many answers are : "it depends on xxx" It would be great to explore all the possible parameters (audience, product type, product maturity,...) and draft a kind of decision matrix based on what the community recommends.
Erkin Bek
I dont know yet, but guess both of them good for different prospects
Armin Nehzat
It really depends on your product & target audience. It's like asking which tyre is better? They each have an intended purpose & you need to see which audience/community better aligns with your product.
S.N.Dineshan
Email marketing is great for every business when you target the right audience segment. Social media is great for some businesses but not for all it also depends on the platform and target audience.
Mohammad Elzahaby
I think at the end of the day it depends on your target audience but for B2B it is definitly email marketing!
Mohammad Elzahaby
@olena_bomko i haven't made good expierences with linkedin, I am also running a event business called b2b-liga all our customers come from emails sent out
Kevin Kay
Social Media is best for me. Because I am not strong in Email Marketing :)
Christopher Nguyen
Email for sure! So start your newsletter ASAP
Jijo John
SocialSignal AI
SocialSignal AI
@semigrownkid if you wanna write amazing emails try - https://textcraftai.com
Alarape Oluwatobiloba
@semigrownkid nice tho. But not all business need email marketing I think social media marketing works for some businesses
Harris Cheng
First, it depends on what kind of company you are and what you're looking for. In a super general rule of thumb, Email marketing is good for both conversion in short term and branding in long term Social Media is not good for conversion in short term but is very beneficial for branding in long term.
Iya Mendoza
Social Media really helps us get noticed by more people, while Email Marketing lets us build meaningful relationships. Here at Logomakerr.ai, we've experienced how this powerful combination has really elevated our brand. We've used our social media to show off the variety of logos we offer, and through emails, we've formed strong connections that last. It's been an incredible journey.
Nick from FirstHR
Depends on the product and industry. Social media for B2C, email marketing for B2B.
Nick from FirstHR
@olena_bomko absolutely! And Twitter too. Like I said, it all depends on the situation. Some sales in B2B are difficult to make even through Linkedin.
Ghost Kitty
The LinkedIn Inbound Playbook
The LinkedIn Inbound Playbook
Comment Deleted
Email marketing
Mounir Nejjai
both is the best...
GaganDeep Tomar
Depends on what you're selling. Although email marketing is me sustainable and organic, but social marketing can help capitalize on trends and give faster results but it's more expensive.
Sergei Petrov
Depends on your focus and reach. For business clients, email can be more effective.
Robert P
Personalization is where email shines. Addressing recipients by name and tailoring content to their preferences enhances engagement and drives better response rates.
Eddie Forson
What's the context? I think it's highly audience + product dependent. Also depends on where your "unfair" advantage lies. If you already have a newsletter with lots of subscribers then you could leverage it. Alternatively if you're killing it on Twitter and have a big following then you could opt for this route. Or you could combine both (e.g. launch a newsletter to your followers on Twitter). Or you could start with cold emailing if you don't have a big audience + following but need to recruit the first customers of your product.