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Kyle Poyar
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So excited for the 2021 benchmarks to be live! Curious what insights stood out most to folks?
Product Benchmarks
Evaluate your product across the metrics that matter most
Product-led growth is the top trend of 2021, but there’s still a whole lot of product imposters out there. Are you one of them? In this guide, OpenView, Pendo, and Product Collective all team up to help you figure this out (and what to do if you are).
Product Benchmarks
Evaluate your product across the metrics that matter most
Kyle Poyar
left a comment
These were my biggest takeaways:
1 - SaaS tailwinds (digital transformation) have accelerated. It’s time to step on the gas or get left behind.
2 - Product teams are revenue generating resources. We need to hold them to targets just like sales.
3- Look beyond term sheets and pick the partner who will help you achieve your objective of building a large and enduring business.
OpenView SaaS Benchmarks
How does your business stack up against 1,200 others?
Objective data is critical to making the right strategic decisions that can propel your long-term growth. This report was designed specifically to enable operators from SaaS businesses to compare themselves against their exact peers.
OpenView SaaS Benchmarks
How does your business stack up against 1,200 others?
Kyle Poyar
left a comment
We always get asked the question of should we go fully freemium or just offer a time-limited free trial? Now we have original data on which model works best and way. I
t turns out that freemium does in fact help bring on more users (33% higher conversion from web visitor to user), but a free trial drives better free-to-paid conversion (nearly 2x the free to paid conversion). Think about...
SaaS Product Benchmarks
See how your tech product stacks up w/ metrics that matter
How does your product measure up? Get objective data to help you build products people love—with insights from CEOs and product leaders at over 150 SaaS companies. The 2020 SaaS Product Benchmarks isn't just about informing, it's about driving real growth.
SaaS Product Benchmarks
See how your tech product stacks up w/ metrics that matter
Kyle Poyar
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There's been a ton of buzz lately about Product Led Growth, but Founders don't always know what it means or how to do it ("be like Slack" isn't super helpful...). The team at @openviewventure put together a quick, interactive product to quickly test your capabilities and figure out how to improve. Hope you like it @hnshah, @ashl3ysm1th, @seandougfan1, @elizabethjcain, @wes_bush!
Product Led Growth Maturity Grader
A quick assessment to gauge your product led growth maturity
The Product Led Growth Maturity Grader gives you a quick idea of how far along your organization is on the PLG maturity spectrum. As you answer questions, we’ll adjust your maturity score and give you advice on how to improve in real-time.
Product Led Growth Maturity Grader
A quick assessment to gauge your product led growth maturity
Kyle Poyar
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As we are starting to review the data from our annual SaaS benchmarking survey, I had a chance to reflect on the results from last year. One data point stood out to me: the average growth rate for early stage startups fell dramatically, from 100% YoY down to only 64%.
That data point seemed counterintuitive. After all, it has seemingly never been easier to launch a SaaS company, there are so...
The new startup growth playbook
How people buy is changing, creating a new growth playbook
The way people buy & use software is changing, which creates a new go-to-market playbook: product led growth. Read this to learn what you need to know to win.
The new startup growth playbook
How people buy is changing, creating a new growth playbook
Over the next four days, 60+ product experts, leaders, bestselling authors and practitioners from companies like HubSpot, Intercom, and ProfitWell are sharing their strategies.
You'll learn their step-by-step user onboarding process, how they turn users into customers, and more.
Are you in?
Product-Led Summit: : 60+ Workshops with Top SaaS Product Leaders
Free online summit with the world's top SaaS product leaders
The SaaS landscape is ever-changing. But without objective data on what works and what doesn’t, shifting strategies would be mere conjecture.
To help, we’re releasing a massive data set that takes a look at what does and doesn’t work when it comes to efficiently growing a SaaS company.
2018 Expansion SaaS Benchmarks
Data for objective decision making at the expansion stage.
Data-Driven Sales is a collaboration with ten of the best minds in SaaS sales.
See exactly how teams at Hubspot, App Annie, Segment, SalesLoft, SmartRecruiters, and DigitalOcean use data to grow revenue and optimize their sales machines.
Data-Driven Sales
How the best SaaS companies use data to grow faster
![Market Sizing Tool [Interactive]](https://ph-files.imgix.net/56011bde-9c3c-4295-af93-4261e4467c19.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=48&h=48&fit=crop&frame=1)
Market Sizing Tool [Interactive]
Calculate the size of your company's target market
![The State of SaaS Pricing [Infographic]](https://ph-files.imgix.net/82219a8f-da6f-4b7e-9cb3-c787474e7516.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=48&h=48&fit=crop&frame=1)
The State of SaaS Pricing [Infographic]
What 1,000 SaaS execs tell us about SaaS pricing
How to compete with the next big thing: Fight back, hold firm or retreat
A simple framework for winning against the competition
Product Pricing Strategies for Seed Stage Startups
Pricing best practices for new products
The popular BUILD book is now a podcast! Tune in weekly to hear from expert SaaS operators and venture capitalists on what it takes to make it big.
BUILD
An inside look at what it takes to scale a software company
SaaS Pricing Calculator
Determine pricing maturity, reach the next level