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Mustafa Syed

Mustafa Syed

Product Marketing B2B Saas
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Mustafa Syed
Mustafa Syed
started a discussion

Hello PH community! Came across this interesting term "Toggle Tax". Any of you familiar with it?

So I came across this term toggle tax. It refers to the time and cognitive effort required when constantly switching between different apps or software tools. What steps do you take to reduce toggle tax in your company?
Mustafa Syed
Mustafa Syed
started a discussion

What is your go-to content strategy in B2B SaaS industry?

Content. Content. Content. That's all we hear today. Content is king, isn't it? It's the new way of growing your product and building a community around it. But it isn't as easy as it sounds...at least from my experience. So I would love to hear what kind of content strategies worked for you. Any risk you took that paid off? Would love some insights!
Mustafa Syed
Mustafa Syed
started a discussion

How do you tackle the problem of using multiple tools in your workplace?

So the development team wants to use Jira, Marketing and sales team want a proper project management tool, while for communications teams are using slack. How do you all tackle this problem? It's not only costly but also feel inefficient switching between multiple apps 🤔
Mustafa Syed
Mustafa Syed
started a discussion

Let me know you favourite tool for workplace collaboration🤔

Hello everyone! Quick question for all you guys. Which product are you all using/or prefer to use for your workplace/team collaboration? Also what makes it stand out for you the most from other similar products