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Tara Hunt
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As a longtime content marketer and more recent SaaS-entrepreneur, I was more than a little lost on what to focus on for Phlywheel. THANK GOD FOR Forget The Funnel and these new memberships! @clairesuellen and @ggiiaa have created all sorts of clarity for us and helped us get back on track!
If you're a Saas-entrepreneur (or even THINKING of it), JOIN THIS COMMUNITY!
Forget The Funnel Memberships
Where SaaS leaders create scalable, customer-led growth
Tara Hunt
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Thank you EVERYONE for all of your support on this launch yesterday! You rock!
Phlywheel
Marketing agency expertise without marketing agency costs.
Tara Hunt
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Hello there! Today, we launched Phlywheel on PH! *gulp*
Phlywheel is an โAgency as a Serviceโ (however, AaaS sounds kinda wrong LOL!) platform that provides learning, tools, resources, coaching and guidance to SMEs who need the services of an agency to reach their marketing objectives, but cannot afford one.
Our core markets are:
A. The super smart executive who has found themselves in a...
Share your product here to get support, feedback, users (w/c 13th of July)
Aaron O'Leary
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Phlywheel is a DIY marketing platform for SMBs who need the creative and analytical expertise of an agency but donโt have the budget for it. We provide members with the skills, tools and support needed to be successful through community, content, and coaching.
Phlywheel
Marketing agency expertise without marketing agency costs.
Tara Hunt
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๐๐๐ I can't believe launch day is here!
Just over a year ago, our team sat down to solve a big issue we'd been struggling with:
How to scale our services so that we could help more small businesses.
Through months of research, testing, and interviews, we worked through the pitfalls of the current options for small businesses (usually some sort of automation tool one-size-fits-nobody...
Phlywheel
Marketing agency expertise without marketing agency costs.
Tara Hunt
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@zachary_green2 I almost want to say no to be contradictory! LOL
Would you appreciate having more time and energy?
Zachary Green
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Tara Hunt
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None of these are very appealing - they're better for messaging than "community" IMO. Some other options are Comradery, Playgroup.community, Circle.so, Invisioncommunity.com, etc.
Which platform/software you prefer to build open community for your SaaS product?
Musharof Chowdhury
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Tara Hunt
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@aliana_b Our company is busier than ever!
How has your work life effected during this COVID-19 pandemic?
Aliana Blazer
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Tara Hunt
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@agaase19 Having just spent weeks structuring and restructuring our landing pages (and testing on Copytesting and with our user testing group, this is what I found was needed:
Section 1: Inspiring, but CLEAR promise statement (it needs to be about the user, not your features). Speak to the user like you are inside their head, but not in vague platitudes. This section should include a visual...
What are some of the must haves in a landing page ?
Aseem Agarwal
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Tara Hunt
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@brittany_partridge Market research and target audience interviews are ABSOLUTELY essential and you will likely go through dozens of refinements to the problem statement as you progress. As far as the survey sample goes, try to speak with at least 20 people in your directly addressable market. Ask them how they solve the issue that you're trying to solve - what are they doing right now? How is...
Market research / user interviews
Brittany Partridge
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Tara Hunt
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@joe_wayne That is a BIG question! There are so many moving pieces to growing your SaaS biz. Perhaps you can try out Forget The Funnel ? They have lots of great resources! Right @clairesuellen and @ggiiaa ?
Any tips on SaaS growth these days?
Joe Moubarak
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Tara Hunt
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@zachary_green2 TIME! Finding time to do everything we need to do!
What's your biggest marketing challenge?
Zachary Green
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Tara Hunt
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@guillaume_delroeux I would UP everyone in the world's empathy levels (bringing everyone to a high cooperation/collaboration level - dropping the feelings of scarcity/competitiveness levels).
Let's say I give you a magic wand. What would you do with it?
Guillaume Delroeux
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Tara Hunt
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Ha! @realdesigntack If you think it's boring, you're doing it wrong! I may be completely biased because content is my jam, but content can be the most interesting branch of marketing. Yes, it takes a lot of time and people don't really realize this, but doing content *right* (meaning that you get to understand who your audience is and what makes them tick, then creating content they're looking...
Do you think Content Marketing is Boring to do?
Vaibhav
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Tara Hunt
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I'm loving Copytesting @peeplaja! I will be emailing you with some requests!
Copytesting
Improve your website copy based on data from your audience