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![Michelle Smith](https://ph-avatars.imgix.net/3413883/original.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=48&h=48&fit=crop&frame=1)
Michelle Smith
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Some key benefits of Market Research:
-Able to spot business opportunities clearly
-Easy to understand the customer base
-Helps to plan Marketing strategy
-Can determine where to advertise
-Lowered business risk
Where and how should I conduct market research in the HR tech space?
Demi Yang
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