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Lucile Rivière
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Hi everyone, we're half way through the day on Plezi One 's launch on Product Hunt and we're so excited to see everybody put so much passion into this. I see comments from top users enjoying Plezi One since day 1, colleagues, friends and soon-to-meet marketers and this love brings so much joy & excitement for the next days to come.
We've been building Plezi One during the last few months,...
Plezi One
All-you-need web marketing toolkit for small B2B businesses
The perfect toolkit for overwhelmed marketers to launch and develop your B2B inbound marketing strategy:
📈 Acquisition and SEO dashboards
🎣 Conversion boost thanks to forms and lead magnets
💌 Engagement automation with email campaigns
Plezi One
All-you-need web marketing toolkit for small B2B businesses
Lucile Rivière
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PRODUCTBOARD! I use for feedback collection, prioritization, roadmaping, discovery work and product announcements
Tools for product management
Raj D
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Lucile Rivière
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At Plezi we use both.
Google Analytics is more for the marketing team to follow conversions (from the website to our freemium app)
With the product team we use Segment to collect front & back data and send them to Mixpanel (to follow features adoption quantitatively) + Smartlook (for qualitative user research)
Why Mixpanel over Google Analytics?
Nicole Ogloza
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Lucile Rivière
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Nice question. I'd say:
- Finding the right rythme between the discovery & delivery phases (=> Having a structured & time-framed discovery period vs. being able to estimate much time delivery will take)
- "Reducing" the target vision of a feature to its MVP scope
- Finding the right balance (as a team) between working on too many projects and not enough
Product Managers: What are your top 3 problems you tackle at work?
Khalid M.
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Lucile Rivière
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2 options for us:
1. Always comment on JIRA tickets (the risk being that we decentralize info and key stakeholders miss out on valuable inputs)
2. If there are too many questions (like, more than 3), prepare a Q&A table on Notion and ask people to fill their questions and answers (if they have it) - and eventually do a quick 15min meeting for alignement
What we're also trying to...
Async chat or sync auido/video? How do you prefer to sync with team members between sprint meetings
Ebba Cronqvist
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Lucile Rivière
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I definitely follow you on the AARRR funnel- at Plezi it really helped us define our objectifs and organize the way we work.
What is your favorite marketing framework?
Dan Kulkov
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Lucile Rivière
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Super nice concept! Congrats on the launch!!! I'll follow you closely guys
BRAVO!
Make employee rewards and recognition fun
Lucile Rivière
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Congrats on the launch @eigilsagafos ! I wonder what library yo used for the mapping interface, seems super neat👌
ShiftX
Map your workflows, processes, or customer journeys in mins
Lucile Rivière
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Congrats on the launch!!
Krock.io
Media content review & creative project management tool
Lucile Rivière
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Such a good idea!! Could definitely be useful for us at Plezi (both for the app & website reviews!) @lisa_gautreau @clarisse_jouassain
ruttl
Collect visual feedback directly on websites, PDFs & images
Lucile Rivière
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I'm an absolute fan of Product Board https://www.productboard.com/
It allowed us to structure the whole product approach for our new MVP product and to centralize+priorize demands coming from users+colleagues.
Tools for Product Management productivity/process
Nik Hazell
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Lucile Rivière
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We do believe a lot in onboardings at Plezi. So far we mix it within & outside the tool.
- Inside the tool: we implemented a post signup experience to make user understands the value & perform the key tasks to make them feel at home + a checklist in the app to perform the first actions that we lead them to the first "aha moments"
Pros => no popups, real inclusive experience
Cons...
How heavily do you rely on onboarding?
Sofia
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Lucile Rivière
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We're launching Plezi One on Product Hunt in less than a week and we have been working a lot on this topic recently. We looked at:
- Competitor prices => we did a massive table and distinguished "all-inclusive tools" vs. "1-feature tools". Since our app is a mix of different tools, we know we can add up the average market price of each feature. And then refer to "all inclusive tools" prices...
What do you use to determine pricing for your product?
Dylan Merideth
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Lucile Rivière
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Congrats on the launch, i'll try it to improve product briefs to devs and have them share the work visually!
lapse
Save instant time-lapse screen recording ✨
Lucile Rivière
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Great discussion. We're just about to launch our app Plezi One and we're organizing the last details before we'll market it here on Product Hunt... can't wait! I guess launches never happen the way you expect them and that the whole secret is to be very attentive during the first days + keep track of things happening (numbers, feelings, top reactions...). Also to "dedramatize" the "one and...
What did you misunderstand about launching your product?
Eithiriel DeMerè | Language-Market Fit
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Lucile Rivière
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Niiiice! Great tool to REALLY measure meeting's productivity!
Fellow 3.5
Build a meeting culture that drives great outcomes
Lucile Rivière
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Congrats on the launch!!
Smarkup Notes
Extremely simple, productivity-focused, collaboration notes
Lucile Rivière
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Super cool concept. I think many people can relate to this :D
Dive
Stop hating meetings