Liad Itzhak

Liad Itzhak

SVP, Head of HERE mobility
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Liad Itzhak

Derived from “Social Mobility,” SoMo is a first-of-its-kind, free, mobility app that gives riders the freedom to choose how to move from point A to B. SoMo provides a single-app experience, amongst different transportation options, allowing users to book and plan a ride alone or with people in their social circles.

SoMo
One stop transportation shop