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    Juliette BEGUE
    Juliette BEGUE
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    [SEO] Google is testing a "Quick View" option to display recipes directly in search results.

    Have you heard about this? Here’s a quick rundown: When you search for a recipe, like chocolate chip cookies, you might notice a “quick view” button. This lets you see the full recipe (ingredients, photos, and step-by-step instructions) without even leaving Google. According to The Verge, Google is working with a small group of content creators to test out these new recipe features. If you...
    Juliette BEGUE
    Juliette BEGUE
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    How do you improve your PPC and SEA skills ?

    Any recommendations of experts ? Videos ? Trainings ? :)
    Juliette BEGUE
    Juliette BEGUE
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    Tiktok-like videos just arrived on Linkedin

    ...at least in France :) Do you plan to adjust your marketing strategy ? As marketing manager of a B2B company, I began to create a first serie of videos to test the impact. I chose to focus on the lexical field of email (our core activity) : #1 What is deliverability #2 Segmentation #3 Co-sponsoring collect #4 Coregistration collect... What about you ?
    Juliette BEGUE
    Juliette BEGUE
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    Gmail just unveiled news about BIMI for email security

    Gmail just made it simpler to protect your brand using BIMI (Brand Indicators for Message Identification). Here’s what’s new since 24th september. 1. CMC (Common Mark Certificates) Brands without a registered trademark can now use BIMI with CMCs. No trademark? No problem! You can display your logo, but without the verified checkmark. 2. Checkmarks on mobile: Verified brand logos with the...
    Juliette BEGUE
    Juliette BEGUE
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    How to nail the recording of a podcast episode?

    8 key things I've noticed that help the guests I invite on the podcast: • Keep sentences short and simple. If a word is too complex, explain it right away. For example: Instead of just saying "ISPs set the rules." Add "If you don’t know, ISP stands for Internet Service Providers. Gmail is one of the biggest ISP." • Prepare your script and rehearse until you can anticipate the next...
    Juliette BEGUE
    Juliette BEGUE
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    Marketing for Indie Hackers

    We are lauching a new offer for Indie Hackers and I'm looking for advice to target them. We are a solution to send emails and SMS. The offer is cheaper so they can use the solution for their first users and validated. We also developed specific features for them. My question is : How do you reach them ? I'd love to think that they are on Linkedin, but are they ? I've heard of Hacker...
    Juliette BEGUE
    Juliette BEGUE
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    How often do you challenge the products you use (email router, social network planner, podcast host.

    Changing product can take time and resources, especially when your company is not that small. I'm wondering how often do you consider changing. As we are on PH, you might challenge them more than the average: We see so many interesting products here. Hard not to try some! Can you tell me in the comments how big is your company/team ? Thanks !