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  • Joe Dwyer

    Joe Dwyer

    Technical SaaS leader and founder.
    3 points
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    Joe Dwyer
    Joe Dwyer
    started a discussion

    Suggestions for positioning privacy and encryption to new users?

    My product (https://www.ourfamilythread.com) is getting close to launch and I'm wondering how to best position privacy as a feature benefit, as well as end to end encryption. People seem to understand and desire privacy, but what suggestions do people have in terms of positioning this to users outside of the standard, "we use SSL", etc. We also are looking at end to end encryption of data to...