Jesse Robbins

You really need to segment topic by B2B (Enterprise|Bottom Up) & B2C to get meaningful information. The most surprising thing for me has been g2 for enterprise.

First I'd examine the expectations and assumptions. Of the last 50 launches I've been part of, I have found that people frequently expect a lot more to happen than typically does. A launch most often adds momentum to something that is already working at smaller scale. It does not create the momentum.