Jawwad Farid

What does it take to build a great product? Craft the book, tries to answer that question in ten short easy to read conversational chapters. A product is the sum total of the experiences it represents. How it makes our customers feel when they see it for the first time, when they are introduced to it, when they use it, when it does what it is supposed to and when it doesn’t. In Zen and the...

Building great products.

That launch is a sequence of events. Not a single event. That you have to get the entire sequence right. What we think of and consider "launch" or "launch day" is just one step within the sequence. There is a before and after, a pre and post. We have to get that right too for it to work. Which is one big reason why launch could be so anti-climatic. All those months of work and you would...

How do you know a customer is not the right customer for you, your product or business? What is the fastest way to find the answer to this question?

So many similarities between how hard things were for founders in July 2001. And how hard they are in July 2024. The mistakes we made then and the mistakes we make now. Like worshiping the altar of the bleeding edge in our space. Whatever that edge or that space maybe. Or trying to shoot the biggest elephants in the room, all at once. Or chasing perfection, scale and features. Not...