Dror Elad

Thinking out loud... How can we help product managers become more precise? How can they define what they actually want of the product, so that everyone understands it exactly ? How do do help developers make sure they understnad the business and the need, exactly ? How do we speed up work, results, quality ?

I see the other players in our market, they are all super exagerating their solutions, sying they are providing features that do much more than they actually do...how do you stand out? how do you tell a story that is genuine and real without lying ?

How would you imagine the future of software development would be? You probably see a seamless process that cuts off all the complications, errors, human handoffs, interventions, and delays, where verbal instructions can be translated into codes and flawless programs can come to life within minutes! Well, We can’t create programs within minutes yet, but we figured out all the rest. Provengo...