Product Marketing With Dawn-Marie

@chitterz Hi Leena, in order to understand what strategies would work best for next time, it's important to understand who you sell to, what your product is and the price point of the product. Let me break it down for you: Understanding who you sell to (your target audience) is important because this will determine platforms that are best to launch. After all you want to launch where your...

Hello @sagarpatel10 getting social proof without having any customers yet can be challenging, but it's certainly not impossible. Here are some tactics that I have used in the past to encourage people to try your product giving you the chance to gain social proof even if you don't yet have existing customers: 1. Offer your product for free or at a huge discount to a select group of individuals....

Hello @felicitias the secret to some communities exploding overnight could be a matter of luck or the company taking a very strategic approach to promoting their brand and offer. If you don't want to rely on luck building a thriving community often requires a multifaceted approach, and the success of it is dependent on strategic planning and execution. I worked with a client a few years back...

Hi @filippo_pietrantonio getting the first 100 users for your SaaS product is a very important milestone, especially if you're working with a limited budget. Based on my experience and what has worked well for a tech client that I work for, I would highly recommend focusing on outreach strategies, particularly cold emailing, especially if you don't have a big marketing budget. I see that one...

I spent 10 years working as a lawyer before I made the leap into entrepreneurship. But I was so miserable at the law firm that I decided that I needed to try something to help me make money for myself. That's when I got into network marketing. It was the easiest thing that I could start because I didn't have to worry about product development. I mean they made it seem so simple, a business in a...

Hi @olenabomko I think launching your LinkedIn Playbook on Friday the 13th can be a unique and memorable choice. In fact, it might even turn out to be lucky! Who knows? Some things you might want to consider: Can you take advantage of the quirkiness of launching on Friday 13th? Maybe use it in your promotional materials? You could playfully acknowledge the date, making it a part of your...

Hi @martin_ratinaud , congrats on launching your crypto website! You've gotten over the first hurdle, now this is where the hard work comes in :) Here's what you can do next: With your website launched it's time to get out and spread the word. Some places you can do this is on social media platforms and crypto-related forums. Ask yourself, who do you think would be the best-fit people to use...

I started a new business in Feb 2022. It's now 20 months on and I've launched EIGHT products and they all did not go to plan :/ Thankfully I've had a few sales of those products which encouraged me to keep going but you can see that giving up after one failed launch was never an option for us. We just kept moving on and learning from our past lessons. Here's a few things that helped which I...