About
I've been doing SEO for over 12 years and paid search for 3. I've worn many SEO hats (pun intended) as well as worked on a wide range of projects (saas, eCommerce, b2b). I’ve gone all the way from SEO intern to Head of Search, freelancer to independent contractor. I don't specialize in one type of SEO; I've made it a point to learn every aspect (onsite, technical, content, and offsite). I’ve developed various SEO training courses for companies over the years too. Overtime, I've branched out paid search and strategy too. I’ve had a pretty good SEO and SEM career over the years, and a lot of it was not down to luck but because of passion, hard work and some clever choices. Search marketing is my favorite thing to talk about, apart from Harry Potter, of course.
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