All activity

Digital analytics is finally easy. Set up Amplitude with just one line of code. Access out-of-the-box insights, AI-powered answers, and practical templates. No heavy lifting.
Get started, get insights, and get value, fast.
Get started, get insights, and get value, fast.

Amplitude Made Easy
Effortless analytics

The North Star Metric is the key measure that reflects the value your product delivers to customers. It keeps teams aligned, focused, and moving toward sustainable growth. Use the North Star Playbook to find yours.

The North Star Playbook
Find your product’s guiding metric and pursue it