Been using this for quite a while on a project website and it works incredibly to deliver insight into what has changed, what is broken and more - it has been developed by an SEO team so its a content marketing SEO tools first which is exactly what was needed. Love the fact it always crawls!
When I signed up to CK, I thought it was a Deep Crawl killer. I was wrong. They're different products, marketed at doing different things.
Deep Crawl is more of a deep, sophisticated analysis that's "on demand", whereas CK is proactive and alerts you to changes before any potential damage is done.
I feel like you still need both products to succeed at on-site SEO. CK is a must-have for large sites where new pages/posts are added daily, and changes are frequently made. It's important to keep track of editors - to ensure no mistakes happen. In addition, Deep Crawl is needed as it does dig a bit further and catch things that CK would miss, or doesn't crawl for.
IMO, get CK and get the daily updates and constant monitoring. Use deep crawl for an audit every 2-4 weeks.
We've used Content King for a couple of months and the team have been really supportive, quick to respond to requests and happy to work with our use cases to implement additional features.
We're super impressed and the pricing is competitive with other tools that don't offer the "continuous crawling" which stands out for this product. We're in the throws of rolling this out across our entire client base.
Very nice tool for observing changes on their own pages, that is what developers changed at the last deploy and competition in reverse engineering what they do.
I've been using ContentKing for a while now and it's really helped me stay on top of any changes that are made to my clients' websites. Any time a client makes a change to their site that could negatively affect their SEO, ContentKing lets me know which in turn enables me to stay on top of the issues and not face unexpected surprises at the end of a month. Highly recommended to agencies that manage multiple clients, as well as in-house SEOs working in multi-team environments.
I really like this software. The real time data insights it gives you are invaluable, but when managing multiple clients is where it comes into its own.
ContentKing enables me to more productive with my current clients, and provides an extra layer of "SEO Security" that I had been looking for. IE: Now I feel way more informed, even with my minor clients.
Ever had a client change URL structure and not tell you mid week? It happens. CK will tell you instantly, and keep an entire change history of your URLs = no more losing data/disasters as long as their site is set up in ContentKing!