My favorite feature is that you can assign photos from Instagram to the links, as well as "upcoming" photos that you will post.
I love the customization options. The free version offers a lot of functionality over some competitors. I hope they continue to work and improve it!
I love using Campsite for my blog and social channels, I've tried some other services but they just didn't give me the features that I was looking for. Being able to brand my links and add photos is huge. Good stuff!
I discovered this website a week ago or so when I was looking for ways to connect my Instagram profile to other platforms where I also publish content (videos, apps...), and I absolutely love it. It is everything I was expecting and more: it allows for customization in the design of the links and some basic analytics about the numner of clicks to said links, all in a very clean, user friendly interface. Thumbs up!