Paras Chopra

VWO Humans vs AI - Competition to test GPT-3 generated web copy against humans

What if AI could write your website headlines, descriptions and CTA buttons?
VWO's new feature (powered by OpenAI GPT-3) makes it very easy for anyone to come up with AI-generated ideas for the copy and then A/B test them to see which one is better.

Add a comment

Replies

Best
Paras Chopra
Hello PH, As an A/B testing company (VWO), we are really excited to see how GPT-3 generated copy competes against human copywriters on live websites. The quality of generated headlines, buttons and product descriptions seem very good, so we're hopeful that AI will at least score a few statistical significant wins. I encourage you to participate in the competition (you don't have to use VWO for A/b test, you can use your existing tool. Just get on a call with our team to generate GPT-3 generated recommendations for your website via our new feature). If you have any feedback or comments, happy to discuss.
Ryan Hoover
I'm fascinated to see how A/B testing changes in our AI-driven future. Any site with scale will be able to optimize interactions with hundreds of permutations with little human intervention.
Puneet Kaura
This is Uber cool
Kofi Dotse 🇬🇭
This is fantastic as AI is the future. I am looking at how this can be generated into social media copywriting.
Douglas Karr
I wanted to write a great comment, but should probably leave that to your engine.
Yannick Mathey
Does it work with other languages than english? french?
Lewis
Has anyone experimented with this yet?
Anthony Dike 🌻🐝
This is actually super cool dude 🤙 -- great idea & congrats on the launch!
Steve Liu
Love seeing experimental AI in the wild!
Maximilian Berkmann
Does/will it work outside of VWO?