IS YOUR CONTENT MARKETING WORKING?
We’ve all heard it for years, “Content is king.” There are tons of metrics and opinions that clearly show content marketing is extremely important for business growth. Traditional selling is out and inbound marketing is in. There has also been backlash in recent years against content marketing. Some make the argument that it doesn’t work and when you see this statistic, it’s not shocking.
“More content is being created in 48 hours than what was produced from the beginning of time until 2003.” – Eric Schmidt
In this webinar we’ll discuss why content marketing is still relevant and best practices to make sure you’re getting a solid ROI on your efforts.
YOU'LL LEARN ABOUT:
Basics: How and Why
Strategy: Where, When and What
Pitfalls: Common Mistakes
Success: How to Get Results
Metrics: How to Measure and Improve