This is our first launch so mainly based on the list of features we want th end product to have and denoting if they are a 'Must Have' or a 'Nice to Have'. All 'Must Haves' are obviously added and only time-efficient 'Nice to Haves' are included as well.

We mostly rely on customers' feedback. We do surveys, collect info from support chats and then making decisions

Based on the most asked one from the customers and analyzing the scope of it.