Build engaging newsletters without the limitation of traditional emails and increase readership by offering a new way of subscribing to newsletters for users concern of privacy.
Has a marketing consultant and developer I have seen so many time clients who just don't have the in-house bandwidth to manage the complexity behind a newsletter. From creating a form, comply with the GDPR and now the CCPA (California Consumer Privacy Act) to ensuring users can view your email correctly, the hurdles are massive and sometime just not worth it.
Why not inverting the model? A model for small and medium businesses. A platform for your users to view your and other companies promotional messages.
- Your users subscribe to your list via the Supscrib form
- You only send one email for everyone, to a specific Supscrib address (limiting the costs)
- You can expand your readership by being displayed in the Premium Publisher listing
- You can build messages without the limitation of traditional emails
Sounds nice? Try it. ;)
I don't think manually changing the preferences for all my existing newsletter subs is the way to go. And your list of publishers must be tiny. No Aeon? No Quartz or Axios?
Supscrib