I like the ergonomics, the ease of use and the power of the advanced functions. It's really social marketing oriented, for my use, it replaces Zapier advantageously. For example, as I'm not very organized, it's possible to pick from a silo, publish only one article a day, show a little consistency, which I don't have:) The graphical interface is really well done, it allows me to delegate the creation of new workflows to my assistant.

I created this product to save time on community management works. At this day, we use it to several strategies like Employee Advocacy, Internal Communication, Franchises communication either broadcasting media's content. And i imagine our users use it for several other content strategies !