Hi PH, John here, one of the founders of URX. We're thrilled to share our Carousel with the world after 4 months of tweaking with our awesome launch partners, which include content publishers like Entertainment Weekly, Huffington Post, Spin Media, Fansided, as well as over 200 other content sites. You can read more about the vision behind AppViews on AdExchanger: adexchanger.com/mobile/fansided-tackles-mobile-monetization-next-gen-deep-linking/ Questions? Comments? Feedback? Would love to hear from you!