Dave McClure

Shakr - Make amazing videos to rock your marketing

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David Lee
@davemcclure thanks for posting us on PH! Hello Product Hunters, thanks for showing us some love. Shakr is Canva for video. Sign up through PH and get a 100% discount on your first video! Tweet about us and get two 100% promo codes. :-) Shakr makes it possible for everyone to make SUPER AWESOME video ads for less than $100 -- and everything is try-before-you-buy. Make a video for free, only pay if you agree the video is SUPER AWESOME. What's a SUPER AWESOME video ad? It's not just a video ad that looks awesome. It's a video ad that drives massive business results, like when www.Britesoles.com drove 9x FB likes vs the image ads they typically run.
We have over ONE THOUSAND video designs that are SUPER AWESOME. Our video designs are made by independent designers around the world, many of whom have done video design work for big brands like Nike, BMW, Samsung, CBS. They sell their video designs through Shakr, you can personalize any of them right inside your web browser. Please let me know what you think in the comments! Pulling an all-nighter here in Seoul for any questions the PH community might have about Shakr or video advertising.
David Lee
The NYT's @HirokoTabuchi wrote that, "Small merchants can use some of the bells and whistles available to savvy start-ups or big corporations — like the video ads that run before YouTube clips." http://www.nytimes.com/2014/06/3...
David Lee
The video ad industry's smartest coverage is at Video Ad News, where @vinnyflood says "Shakr have simplified the workflow for creating video ads, so pretty much anyone can create a professional looking video ad for their business — often for as little as $50." http://www.videoadnews.com/2014/...
David Lee
Our friends @armandobiondi @massimocw at AdEspresso say "Meet Shakr, a super simple, affordable solution for creating amazing Video Ads and presentations." https://adespresso.com/academy/b...
Danny Kleckers
I tried it and must say you did a great job on the UX. Very easy to use. I tried the Light grey design in Apps but must say it doesn't work for our productivity app since the characters of the text are very limited so some more options to skip / add text fields would have been nice. I'll still keep Shakr bookmarked for other projects since the price is really reasonable. So thumbs up!
David Lee
@danny_kleckers yikes thanks for the awesome feedback! We need to make a new version of the Light Grey design in Apps for you. Pro tip: you can enter 2 blank spaces in any text field to skip it. (Well, more like a hack to compensate for a feature we haven't developed yet... #brutaltruth)
Obaid Rahimi
This tool is amazing. I made this video in just ten minutes:
Thanks @davidyhlee for the help and support.
David Lee
@shoemates I want to buy your shoes! Checking out http://shoemates.de now. I hope you try out our other video designs, too! Split testing with different wording and creative assets within each video design is also helpful. The folks over at @adespresso know a thing or two about split testing. :-)
Massimo Chieruzzi
@davidyhlee @shoemates @adespresso Video ads are working so well on Facebook Ads, they are amazing. Still video production is a big problem for most SMBs and you guys are making their lives so much easier! Well done, amazing product!
David Lee
@massimocw I'm humbled by your kind endorsement of Shakr! Thank you very very much.
David Lee
@shoemates that was super fast! I think we spent more time getting you a PH invite + access to commenting here, then the time it took you to make the video.
Hiten Shah
Wow. This is has the potential to be game changing and I can't even imagine what marketers are going to discover by being able to more rapidly test video creative. If Shakr can deliver on this promise, we might actually be able to test and create the amount of variations in ad creative we need to in order to be more successful with mobile video ads.
David Lee
@hnshah very nice to meet you! That's definitely what we are working towards - many people advise us to raise our prices. Instead, I imagine a world where everyone can afford to create multiple videos for every campaign, split testing to get the best possible result. Shakr will eventually power video creative for some of the smartest ad tech companies out there, who are leveraging split testing for everything by video - because of the high upfront cost of professional video creative. To get there, we are exposing our API to select partners, and meanwhile every day the Shakr team and our community of over 1,000 independent designers is cranking hard to accumulate more video designs and better video designs.
Venkat
The interface is sleek and simple. The pricing is amazing. Kudos.
Anton Eliasson
@mailmevenkat25 Thanks for the feedback! Looking forward to see what you can create on Shakr! Say hi to us in the Intercom chat bubble!
David Lee
@mailmevenkat25 Pricing gets even better when you use a FREE product hunt coupon! https://www.producthunt.com/r/0d... :-)
marymin
This looks really cool and can't wait to try for our own video ads. I'm sure our designers will thank you for freeing up their resources!
David Lee
@marymin glad your designers will be checking us out! We have awesome new video designs coming out every week. Please take us up on the PH offer for free Shakr video upgrades!
Anton Eliasson
Okay I THINK David have gone to bed now, we're pushing 6:42am here in Seoul, so maybe I'll get away with this, I hope he doesn't notice me posting this. Here's a SUPER early pitch for Shakr David did back in 2011 for @jason Calacanis. We've come a long way: https://youtu.be/kOhWNnxG5ao?t=1...
David Lee
@antoneliasson I am NOT sleeping! I can't believe you shared that.... well, since we're here. @jason my co-founder & CTO also pitched at your first Seoul event. He did a much better job and actually won
-- whereas I had to lick my wounds. So I spent a couple of years chasing down Minku and asking him to join Shakr. Since he joined, we've raised a total of $6 million, in the past 12 weeks grown our user signups, videos created and videos purchased by 30% per week, and launched a white-labelled version of our site in the Japanese market with Yahoo! JAPAN, which is the largest internet company in Japan. Having a great CTO cofounder makes a huge difference! Thanks @premist. And thanks @jason for, in a way, making Shakr possible!
David Lee
@jason Shakr is top 3 on PH right now, your first Seoul TWIST event brought 2 of our founders together!
Sachin Kamdar
@davidyhlee Is it just me or is there not a video on your homepage? I'd think that'd be front and center for you guys.
David Lee
@sachinkamdar o_0 we'd better get on that #EatYourOwnDogFood
David Lee
@sachinkamdar speaking of eating your own dog food, we use Shakr to promote ourselves with video ads on Facebook. Here's the video ad campaign we ran with the best UAC: https://business.facebook.com/sh...
Anton Eliasson
@sachinkamdar @davidyhlee Agreed, we need to add a video on our front page, but our whole site is literally filled with example videos of what you can do with Shakr! And the video here on Product Hunt is made with Shakr!
Min P. Hong
Hey Shakr guys! Looks super awesome, and pretty good price for SMB subscription.
David Lee
@silverdel Thank you for mentioning Shakr Subscriptions! Realtors and small marketing agencies are crushing it with video marketing, using Shakr subscriptions to get an awesome deal on awesome videos.
Rebecca Lerner
This is really cool. There are a lot of really crappy versions of this idea out there. It's clearly something the market needs / wants, but almost no one who is producing any quality deliverables / videos. Nice work!
Anton Eliasson
@rebeccall80 Thanks Rebecca, you're right about that, we've gone the long and hard way of making something that will actually give end users a great video, not a glorified slideshow. I know @davidhylee have some preaching about the importance of focusing on customer success. We've solved the quality issue many service have by 1. Experimenting ALOT with internal designs/developers and 2. Becoming a marketplace for motion graphic designers. We publish more and more video designs each week, so there will always be something new to come back to as an end user.
Anton Eliasson
Seems like @davidyhlee have taken a nap (4am here in Seoul) but I'd be happy to answer any other question until he wakes up ;) One thing we haven't mentioned is that Shakr also is a marketplace where motion graphic designers can sell their Adobe After Effects projects, and getting the lion's share of the revenue (think iOS App Store but for motion graphic designers). We have over 1000 designers registered and growing. We think Shakr is great for motion graphic designers because their AAE projects are never exposed (just live edit in the browser) so they don't have to worry about piracy, a very prevalent issue on many video template marketplaces. Also customer/client support is also a nice thing we do for designers 🔑
David Lee
@antoneliasson I'm still up! Love that you shared the deeper story about how Shakr fuels its growth in quantity & quality of video designs by empowering independent designers. Thanks!
Jarrett Holmes
@antoneliasson @davidyhlee Similar to Videohive?
David Lee
@jarrettholmes Videohive requires that users purchase and download an Adobe After Effects project file. Very few people know how to use After Effects, it's multiple orders of magnitude more difficult to use than Photoshop. At Shakr, customers choose a video design and make the video right inside the web browser. Check us out at www.shakr.com and hit me up in the chat bubble on our site. @antoneliasson
Anand Patel
Are you able to export/download these video files and do they have any branding on them after purchase?
Anton Eliasson
@anandp29 when you make a video for free there will be a watermark over it which can be removed by buying the video. You can also download it after purchasing without any branding, just a clean mp4. One thing to note is that the music is included in the final video and is pre-cleared for copyright issues, often just the music licensing can be more expensive on its own than with Shakr because of our partnerships with great music libraries!
David Lee
@anandp29 your first two videos are free if you 1) use the code in the "GET IT" button at the top of our Product Hunt page, and 2) share the love about Shakr by tweeting about us or posting to FB. Looking forward to helping you make SUPER AWESOME videos!
Umit Akcan
Awesome work. Great to see more products from Korea :)
Anton Eliasson
@umitakcn thanks Umit, a big shout out to @zvuuc who's done the custom CSS and design of Shakr. Hint: We'll be open sourcing it on Product Hunt soon ;)
Joost Moerenburg
great to see the possibilities to create digital signage videos. awesome!
David Lee
@j00st a local Indian restaurant used Shakr to make high quality videos then put them on a TV in front of their door. They added over 20 tables per day, with average revenue of $100 per table. That's an extra $40,000 in monthly revenue, from spending just $100 on video ad creative at Shakr.com.
Dinesh P
This looks interesting, I will give it a try for a project!
David Lee
@i_dino super happy you're going to make an awesome video at Shakr! Please take advantage of the free video upgrade offer by signing up through PH. :-)
Logan Nickleson
Nice work, fellas!
Anton Eliasson
@logannickleson thanks Logan, I've seen some of your blog posts around the web, good stuff. Let's connect and see if you want to publish anything on the Shakr Video Marketing Blog!
David Macías
Congratulation for your work David.
David Lee
@dav_macias thank you David!
Marcos Ortiz
Great tool. That's why I put the tool like one of my favorite platforms for Video Marketing in 2016: https://medium.com/a-data-driven...
Anton Eliasson
@marcosluis2186 that's awesome, thanks for the mention Marcos!
Victor Ching
Used Shakr before to create videos for our startup. Considering we were bootstrapping and didn't have a designer at the time, it would have been nearly impossible to create videos without it. With Shakr, we were able to create an app video to use on our Google Play listing as well as for Facebook video ads. We will be creating another video this week for our new service.
David Lee
@victor_ching super glad you were able to get a great video with Shakr done on budget! I hope you're taking advantage of the free promo code offer in PH. Use the GET APP button at the top of the page. :-) Thanks again and good luck with your app!
Elena
Great product AND pricing ! Thanks for sharing this !
Jason Smith
How is this different than Animoto?
David Lee
@onemorejsmith we started Shakr at a time when there was a competitive landscape congested with companies that helped people make photo slideshow style videos. It was competition mainly on the basis of making it easier to make a crappy video. At Shakr, we focused first and foremost on building deep strength to make great video creation, SUPER AWESOME video creation possible for many. To do so, we painstakingly built a video rendering platform that is broadly compatible with Adobe After Effects, motion graphics designers' far-and-away top choice for producing video ads. We then attracted a community of over 1,000 video designers, many of whom have done top work for big brands like Nike, Samsung and BMW. These pro designers put their video designs into Shakr, choosing what to make and how much to charge. Shakr’s users are using these video designs to make SUPER AWESOME video ads that are driving phenomenal business results. Here are a few examples: Britesoles, a dazzlingly fun shoe brand, used Shakr to drive 9x more likes on Facebook as compared to image ads. The Zam, a fast-growing Korean lingerie brand says that a Facebook Video Ad with 2.9 million views made using Shakr is their top-performing source of revenue among all ads. http://fb.com/thezambehind/video... After seeing stellar growth, The Zam posted a video seeking out bricks-and-mortar resellers. http://fb.com/thezambehind/video... We’ve seen local flower shops get into digital billboard advertising at Seoul’s busiest intersection, Gangnam Station, with video made for just $50 at Shakr. Retailers are running video ads on subway stations, and a local indian restaurant drives an additional $20,000 a month in revenue simply by putting a video made at Shakr on a TV in front of their restaurant entrance. Shakr has a lot more video designs to choose from, more than all of our competitors combined. But it’s not just about quantity, which is important because more marketers can find the right design for them. It’s also about quality. Because Shakr sources its designs from professional designers that have made awesome videos for big brands, we’re putting Fortune 500 results in the hands of mid-market marketers and small businesses. So what makes us different from the competition? SUPER AWESOME video is what sets us apart. Try making a video for yourself, and see what makes Shakr super awesome. Thanks!