An SEO desktop app designed for macOS, Windows, and Linux. SEO Utils offers essential tools for your SEO needs, including Backlink & Analytics, Keyword Research & Clustering, Rank Tracker, Local Grid Tracker, Auto Indexing, etc.
Hello everyone! 👋 I’m Phuc Le, but feel free to call me Phillip! 😄
I’ve been immersed in the world of SEO since 2015. My journey began while building niche and authority sites, and I quickly realized how difficult it was to find an affordable SEO tool for keyword research and rank tracking. Even now, as an indie hacker, I only need to do keyword research once or twice a month, but most SEO tools are expensive and require ongoing subscriptions, which isn’t practical for everyone.
In November 2023, I decided to solve this by creating SEO Utils—a desktop SEO tool that offers everything you need for a one-time payment. After 11 months, SEO Utils now has over 700 happy users, and today, I’m excited to launch it on Product Hunt, so even more people can discover it.
👉 Key Features:
Keyword Research
• Bulk Google/Bing Autocomplete
• Bulk Google People Also Ask (PAA)
• Keyword Explorer
• Semantic Keyword Clustering (powered by NLP models)
• SERP Keyword Clustering
• Bulk Keyword Metrics Checker (Search Volume, PAA, etc.)
Rank Tracking
• Organic Rank Tracker
• Local Grid Rank Tracker
Competitor Research
• Traffic Analytics
• Backlinks Analytics
• Content Gap Analysis
• Backlink Gap Analysis
• Sitemap Extractor
Integrations
• Google Search Console
• Google Indexing API
• IndexNow
• DataForSEO
• OpenAI
• Proxy Support
Other Utilities:
• Bulk Backlink and Traffic Analysis
• Bulk Keyword Mention Checker
• SERP Similarity Checker
• SERP UULE
With this feature set, SEO Utils is perfect for indie hackers, small businesses, and agencies alike!
Why a Desktop App, Not a Web App?
Simple—cost savings. With SEO Utils, you get full access to all tools with just a one-time payment. All rank tracking, scraping, crawling, and Natural Language Processing (NLP) runs directly on your local machine, meaning no expensive server costs. And, with cloud sync coming soon, you’ll be able to sync data across devices seamlessly.
Unlimited Everything
Unlike other tools that impose limits, SEO Utils offers unlimited keywords, projects, and reports. Many users run SERP Clustering on 80k-100k keywords at once, something no other tool on the market can handle without capping you at 10k keywords.
Where Does SEO Utils Source Its Data?
SEO data is crucial, and SEO Utils scrapes fresh data from Google and other search engines through tools like Bulk Google/Bing Autocomplete. By entering a few seed keywords, SEO Utils generates thousands of keyword ideas using over 150 modifiers.
You can also connect SEO Utils to DataForSEO for backlink and traffic data. If you’re unfamiliar with DataForSEO, it’s a comprehensive SEO data provider, boasting over 9 billion keywords (Google + Bing) and 2.81 trillion backlinks.
No Subscription Necessary
With DataForSEO’s pay-as-you-go pricing, you only pay for the data you actually use. For example, you can track the ranking of 1,000 keywords in the Local Grid Rank Tracker for just $0.60. SEO Utils also includes a caching system to minimize costs when pulling data and offers access to the DataForSEO Backlink API without needing to commit to a subscription.
I’m thrilled to introduce SEO Utils to the Product Hunt community today!
If you have any feedback, questions, or suggestions, feel free to drop them below! I’ll be around for the next 48 hours to respond to everyone.
Thank you! 🥳
Congrats on the launch, @phuclh93
The feature set looks impressive, especially the unlimited keywords and projects.
My 2 cents: I think a free trial would help potential users feel more confident before committing - people often like to "date before they marry" so to speak.
Oh Link