Scale Model
p/scale-model
Find Amazing Communities on Twitter
Scale Model — Connect with more of the people who really matter
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Matt Mazzeo
Have been using Scale Model for some experiments at Lowercase...Damn good
Peter
@mazzeo Thanks Matt!
Jordi Mon Companys
I tried it in beta and well it needed some vitamines but it certainly looked good. Let's see how this evolves. Good luck to the team!
Peter
@mordodemaru Thank you!
Elizabeth
This looks amazing, but I keep getting an "Error Handling Request" message at signup... @scalemodel @matthartman
Peter
@elizabethhunker @scalemodel @matthartman Hi Elizabeth, mind sending me an e-mail at peter@scalemodel.com so we can make sure we handle this for you? Thanks!
Ben Tossell
From the site: "Scale Model leverages network analysis to help brands discover, understand, and connect with more of the people who really matter' Network-Driven Analysis Understanding the behavior of any audience starts with analyzing the structure of their connected network. With Scale Model’s self-serve dashboards you’ll be able to measure who is really important, monitor how information flows between interest groups, and more. The Scale Model Audience Intelligence Engine Our platform analyzes the millions of relationships that exist within a network, segmenting people into unique communities based on their shared passions, interactions and connections. One of the case study's: Fortune 500 Insurance Provider Increases Campaign Conversion by 108%
Daniel Ilkovich
Looks good, but do you have a bot? ;) Congrats to the team!
Samuel Kaufman
Looks awesome!
Peter
Thanks Ben! Peter Margulies here, CEO of Scale Model. We are really excited to launch this product out of betaworks. Our beta went live end of July and have had some great brands testing the product, including Nike, Accenture, MTV, and HotelTonight. Today, we are opening up Scale Model to the world! Ben did a great job summarizing our product, I'll just add a few things: - Scale Model can be used by anyone trying to understand an audience. All we need is one simple input (hashtag, keyword, URL, Twitter handle) and we can do the rest to find the right community and give you all the information about the network. - Right now our product is built on Twitter data. We have a close relationship with Twitter here at betaworks and it was a natural first step for us to prove the value of this tech with v1 of the product. Very shortly, we'll be integrating other data sets. - Actionability with this community data is very important to us, so a few features we're launching with that allow you to take action on this data include a full Twitter Ads API integration to run ad targeting against any Scale Model community, a Daily Summary e-mail for every community you build highlighting the top things you might have missed, and a trend detection engine to notify you have any important people, content, or conversations spiking within your community so you can immediately jump in on the conversation. We have a pretty simple three-tiered pricing model with a 14 day free trial so anyone can test drive the product. Would love to get everyone's thoughts/feedback on what you think. We're here all day :) Thanks all! - Peter
Peter
I also just published a blog post with more thoughts on our vision: https://medium.com/@Scalemodel/i... Thanks all!
David Carpe
looks like an interesting application of SNA, pricing was hard to find on mobile site (nav was behaving badly in mobile safari)
Peter
@passingnotes Thanks for the comment David. Our pricing is pretty transparent on the homepage, which you can access here: https://scalemodel.com/pricing/. We also allow for the 14 day free trial without any credit card required so you can test drive the product. Would love any additional thoughts as to how we can be more transparent about our pricing. Best, Peter
David Carpe
@petemargs i'm so sorry - your mac bugged out on mobile safari and the pricing was not there at all - but yes, it's totally visible!
Peter
@passingnotes No worries David! We need to do some work on mobile still :)