Quibi
p/quibi
Movie-quality shows, designed for your phone
Chris Messina

Quibi — Quick bites. Big stories.

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Quibi delivers quick-bite original content that fits into any moment of your day. Shows featuring the world’s biggest stars. Episodes in 10 minutes or less. All designed for your phone.
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Chris Messina
Top Hunter
Hunter
Much has been made anticipating this launch and its timing... will this be the Tiktok of professional video content, or something more like Tidal — an also-ran competitor with a substantial war chest but no chance of breaking out into the mainstream?
omid borjian
@chrismessina Given the popularity of short clips and people running out of things to do at home these days, Quibi will be a home run
William Hu
@chrismessina I'll bet the startup will run out of money fast, and eventually go bankrupt or acquired. Their key problem is contents.
Alex G
@chrismessina This will be less successful than Tidal. This combination of "bite sized" content (which nobody asked for) and monthly subscription is a recipe for a disaster. I believe Quibi will be gone in a year.
James Young
@chrismessina The novelty of their core features: Short-attention-span-theater with good production value; videos that adapt flawlessly from Portrait to Landscape orientation - These can and will be copied as a sub-set of content that can be offered by all the other major streaming platforms with a head start on audience accumulation. Not sure they can protect their UX innovations, only their stable of initial programs and talent. They may show initial traction, but a year from now I wouldn't be surprised to see some new mobile-only Netflix/Amazon/Hulu content that riffs off these characteristics, or perhaps Quibi will be acquired if it hits a meh growth rate.
Tregg
I've been aggressively targeted ads by this product for weeks now. 👀 Lots of big name actors, it seems.
Matt Gardner
@treggify SO AGGRESSIVE! And I'm in Canada. Joys of them doing all original we aren't region locked from launch.
Cyberflix App
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Masry
Is that a good timing to launch a service like this? It’s a great idea when people don’t have time for longer episodes - I’m assuming that’s their USP - but right now everyone is home binging on Netflix with all the time in the world
Jared Krause
@elmasryahmed It's not necessarily a replacement for Netflix. Quibi was built for people with short attention spans that primarily use mobile devices. Americans now spend more time on their smartphones than watching TV. This (along with Snapchat Originals) is embracing that trend and introducing a new form of "bite sized" entertainment.
Alex G
@elmasryahmed @thejfkshow the length of an episode was never an issue. It looks like Quibi is trying to solve a problem that doesn't exist. Can't believe they collected $2B without an MVP, such. huge mistake! The area where the product lacks the most sense is the release frequency of episodes. I found 1-2 shows that I like but I am forced to wait a day before another 7-8 minutes of the show is released, which is frustrating. I'd rather wait until all episodes are released and then binge watch them, which wouldn't make sense for me to have a monthly subscription to begin with. This combination of "bite sized" content and subscription model is a recipe for disaster. I believe Quibi will be gone in a year.
Henk
Was really looking forward to this but when I found out that they don’t support AirPlay nor can I even mirror my screen I was sorely disappointed. I can’t see myself watching a full length show on my phone.
Jared Krause
@henkholveck Same. The responsive viewing options are very innovative, but why can't I cast to my TV? I'm guessing this functionality will be added later.
Rick Kats
am I the only one who was disappointed with this product? I really don't see the point of this "short attention spam" - TikTok has it covered pretty well, mindless entertainment.. btw I subscribed to their service and gave them a chance, but just like Disney+ the novelty only lasted a day.
Ryan Hoover
Now couldn't be a better time for Quibi to launch while everyone's indoors.
Emmett Harper
@rrhoover With everyone having their routines forcibly changed, do you think a product like this, which plays on habits, would do better or worse during these times? Regardless you gotta ship it but I wonder if this actually helps or hurts.
Ryan Hoover
@emmettapps I think now's a great time to start. You're right, everyone's routine has shifted but I believe some of this behavior change will stick.
Rudi de Groot
@emmettapps @rrhoover The Verge doesn't really agree with your arguments: https://www.theverge.com/2020/4/...
Kiran Vemuri
The way it adjusts video between portrait and landscape mode looks neat. Doesn't have a lot of interesting content unfortunately. Given the amount of ads I saw in the recent past one would assume they'd have good amount of content at launch.
Ryan Hickman
You have to give it a spin. While I am not a fan of all the content I understand they are trying to show the range and make something for everyone. The real magic is the behavior plays. You watch the preview 3 episodes of a show, and within the turn of the day you are presented with the next new episode. So the consumption behavior is unique.
Alex G
@ryanhickmam You can finish watching all episodes in a day though, which goes against the monthly subscription model they are pushing so hard.
Amer Mallah
I keep hearing "TikTok for professional content" but every ad I'm seeing is "AppleTV but every episode is short".. TBH i prefer the latter
Mário Ribeiro Alves
Is this available in the US only? If so, when will it be available on European countries, like Portugal, for example?
Craig Keeling
I tried to mirror screen an episode to the appleTV and it wouldn't cast the video, only the audio lol
I kemudi
?makers. Do you have a Youtube-style advertising platform activated or are you planning to launch it soon?
Armand
I expect this to be the biggest flop since Pied Piper. Sorry, not sorry.
Alexander De Ridder
Whoever thought this was a good idea. Sorry, no.
Andrew Pierno
Auth flow currently broken on ios :/
Josef Richter
not available in your region.. :-P
Solo T
Good product especially in a time like this where people can share fun side with others
ravikul mishra
Hiii