This looks super cool. Prynt allows you to print photos instantly and bring them back to life with augmented reality. (like 👀 in 👀 Harry 👀 Potter)
@perrotcl how does this work? 😮
Thanks @nivo0o0 for hunting us! Really excited to be here and showcase our product and brand NEW app.
Hey guys!
Prynt is a two parts product that reinvents the Instant Photography experience.
- We started by designing a case for smartphone that would print photos instantly. It’s called the Prynt Case, and it uses an ink-free technology to turn your phone into an Instant Camera.
- The second part that we’ve been working on for a while and that we are introducing here, is that each one of our printed photo is actually a real “Harry Potter” photos ( like @nivo0o0 mentioned). We are using Augmented Reality to create photos that come back to life, allowing an immersive experience for your most cherished moments.
My Co-founder @zigzhang and I have always been impressed by the popularity and the inherent charm of instant photography. But looking at the possibilities of digital photography we wanted to go further than just printing photos; we wanted to combine both photography types to create an even more immersive experience.
Our nostalgia of instant cameras inspired the design of the Prynt Case. It’s been a great first step for us, with a $1.6M Kickstarter campaign beginning of 2015, a successful launch and the ramp-up in retail, building partnerships with Urban Outfitters, Best Buy, Target, Bloomingdales or Fnac and John Lewis in Europe.
We then decided to go a step further by developing an app that allows users to relive their memories in a meaningful way, we created AR photos.
So this is how it works: when you take a photo with our app, you also record a short video clip, capturing the entire moment (think Apple Live Photos). We then store these videos to our cloud, so that anyone, by just holding their phone over the physical photo, can see it coming back to life through Augmented Reality. It's a truly magical experience that allows you to relive your memories in a meaningful way.
Watching our users create unique and beautiful content with Prynt, encouraged us to get our app to the next level. That’s why we decided to do a complete redesign with an improved user flow, sleeker design and new features. Our team has been working hard on it for several months and it is now ready to be released worlwide.
Check out our app and give us feedback! In case you were wondering, even without the Prynt Case you can do a lot of things with it (including sending free magical postcards, which is perfect for Christmas cards).
Cheers,
Clement and the Prynt team
PS: If you want to see a complete demo, our dear friend Lewis did a great unboxing video (2.9M views!!!)
There is not a bad word that you can say about Prynt. The product, the company, the customer service is purely awesome. I have been using it for over a year now, and made it even the go to device for my wedding, this summer. I can only advice everybody to use it. It is truly fascinating to take picture and see them come to live with the augmented reality.
This is really really cool. I bought the printcase on Kickstarter 2 years ago, I didn't realize that the product would become even better!
@perrotcl will it be possible to add text to the videos soon?
@vnallatamby thanks for your feedback! For now you have captions with multiple stories. Will be happy to talk with you and understand what you have in mind regarding adding text into videos!
This product is great, congratulations to the Prynt team on all the updates!
Which has been the biggest challenge, getting the hardware right for a quick printing experience or getting the software right for the augmented reality experience?
@jacobtref thanks a lot for the question!
First of all, they were two really different challenges. The hardware piece required long months of hard work with a lot of different skills, from industrial design to manufacturing and logistics. I would say that the augmented reality piece was less of a technical challenge, but a much tougher piece in terms of UX and education. AR has yet to grow and become mainstream so we had to really understand how to introduce it to our users and create a simple and intuitive flow out of it.
For that reason, I would say that the AR experience was our biggest challenge.
I love the augmented reality feature on the printer, will I be able to see al videos playing at once if I frame several polaroids on your augmented reality feature?
Congratulations!
@rustyflakes to enjoy our AR feature, you need a prynt picture. There are 2 ways to get a prynt picture, you can print one with our pryntcase or directly on our app, mail aPrynt picture to yourself.Once you have one, you can add multiple videos inside it and create stories 😄
@armelle_jozan thank you! But my question is, If I have several prynt pictures as a collage, and I use your app to view the videos inside.. will I be able to see all of them at once?
@anthony_stylianou Thanks a lot! In the UK we are available in Harrods, Urban Outfitters UK, Selfridges, John Lewis and Amazon. In France we are in Fnac and Amazon!
@rick_chen1 since the launched 2 years ago, we redesigned the whole app taking into account users feedback. We also added new features like stories and possibility to send magical physical postcards. The new app is available on the app store if you want to check it out! We can't wait to have feedback 😄
VC Puzzle