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Linkage by Phyllo — Connect influencer accounts in a click
Managing influencers and tracking their campaigns is a painful process involving long email threads and multiple screenshots. Not anymore, with Linkage by Phyllo. Linkage provides a unified dashboard to onboard influencers and monitor their first-party stats.
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This is interesting! So influencers need to provide their consent to Phyllo once requested, how do you solve credibility concerns?
@igorpavlov 1. Over 100+ IM companies use phyllo today for tracking influence data. Since it's our core product, having strong credibility regarding connection experience and access rights are key priorities for us.
2. We use official APIs from the platforms. Phyllo regularly goes through multiple reviews by platforms, and we need to abide by their terms of service to maintain access.
3. We are currently in the process of getting SOC2 and GDPR compliance in place. We have already received the SOC 2 Type 1 compliance certificate
Hope it answers your query.
This is very interesting and I'm down to test it out. But I am very curious if there will be a drop off from the influencer because of the authentication step.
@frejin The alternative to this option is that influencers share the accurate data report through screenshots or email regularly to the brands and agencies during their contract or after the campaign. Authentication eliminates the need to do so daily, and hence influencers are likely to go for the authentication method. It saves time and effort for both parties.
The onboarding flow for influencers is also streamlined, as brands & agencies can send invitation invites to the bulk users in one go. The influencers can connect multiple accounts through a single CTA.
The authentication method required is the native authentication method of platforms, and we have added a lot of helpful guides and videos during the process to assist them if they have any questions
@frejin @nimish_khandelwal2 Hope Nimish's answer was helpful, Frejin. Please do try the product out and share your feedback :) For further questions, you can also write to support@getphyllo.com
Congrats on the launch! It’s definitely useful to have a single platform that manage everything related influencer campaigns!
Congrats on the launch! This looks interesting! I'm eager to see what exciting developments and features are coming next!
@anjelika_grigoryan Thanks for the support, Angelika! Hope you get a chance to try the product out and share your feedback, we'll also keep you posted on the latest features :)
@hussain_ahmed3 Thanks Hussain! Do try it out and share your feedback with us at contact@getphyllo.com :)
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