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Official 2.0 — Plan better dates, have better sex, be better partners
Dating apps make finding a partner easy - but keeping that love alive? That’s where the real challenge presents itself.
Official helps relationships thrive by encouraging couples to experience new things together and rewarding healthy habits.
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Replies
@drewbkoch Because we link your account to your partners by using your phone number, this allows us to sync accounts in a way that would not be possible with email alone
Cool idea! Congrats on the launch!
You've launched on Valentine's Day this year & you've already got 25K couples (info at the website)? What are your target countries right now?
Good luck today on PH & further scaling!
@yaroslava we’ve been in beta for the last year! We target the USA, Canada, Uk, Australia
@zacstern that's interesting. So, you mostly grew organically. Or you had any promo campaign in target countries?
The point is that we're working on social discovery app & trying to figure out financial model. If it's not sensitive information. it would be great if you can share your customer acquisition cost.
Thank you!
@yaroslava We did both organic and influencer campaigns on Tiktok, but what really helped us grow was our organic content. Our CAC is <$1 when we do social content typically.
Hey @zacstern is it Official 2.0 (Producthunt) or Official 3.0 (Youtube Video Title) :)
I don’t know… I’m not excited about the prospect of turning a real-life relationship into something to carefully plan and analyze with statistics.
Each separate feature of the app would make a useful standalone app, in my opinion, but bundling them all together seems to me like encouraging people to micromanage everything about their relationship, instead of letting most things flow organically.
@anna_0x Makes total sense how you feel because we don’t want to make relationships statistical. Our goal is to enhance communication in ways that people haven't been able to in the past.
Each feature could honestly be a standalone app and we have considered that, but having each as its own app would cause fragmentation and wouldn't allow you to have everything saved to one place unfortunately
Hi, looks great but I keep getting stuck on invite your partner step, tried email, phone, text. Are you trying to tell me something about my partner :)?
@tyler_malin I can’t say it’s a sign but I can say that we’ll check the logs, email me your number at contact@getofficial.co and I will get it sorted ASAP
The platform looks great judging from the video and demo. Do you guys offer a free trial if I wanted to check out how it works on the backend before committing?
Hi there! I am seeing a "this app is currently not available in your country or region" message, is this expected? I am from Singapore. Would love to try the app!
@ludic Totally makes sense, we just are an early stage company, and we don't have the resources to get both off the ground at the same time
Hi Product Hunters!
I’m the founder of Official, an app built to help couples have better relationships.
Online dating is more popular than ever. Over 40% of heterosexual and 60% of homosexual relationships begin online, resulting in a $5B dating app industry within the USA. Yet, that’s nothing compared to the rest of the dating market. Gen-Z alone spent over $11B going on dates in 2019. It’s estimated that the average American will spend almost the same amount on college as they will on dating in their lifetime ($121k).
That’s why Official is here. We recognize the importance of dating and relationships, and while there are plenty of platforms out there that help someone find a partner, there are none that help a couple stay together.
So, how do we do it? Well, it starts when a couple makes their relationship Official (on the app, it’s up to them to have the awkward “what are we” convo). When a couple makes their relationship Official, they get access to a ton of convenient, easy-to-use features:
📆 Plan a Date: Find, swipe, and match on date ideas posted by Official, friends, and our community
🪢 Intimacy: Explore, swipe, and match on intimate positions, toys, and fantasies to try together
👍 Check-In: Complete check-ins to build emotional intimacy
🌄 Memories: Post dates privately or share with our community
📓 Notes: Remember the little things with shared notes
⏰ Upcoming: Countdown to future dates and anniversaries
🎉 More coming soon!
We launched on Valentine’s Day– it is free for now! You can find Official on the App Store: https://apps.apple.com/us/app/of...
I’m excited to answer any questions, so please, ask away! Also, if you want a date curated especially for you, email me at zac@getofficial.co and let me know you’re from Product Hunt!
I can’t wait for you to #GetOfficial
There are many scammers on online apps. How do you verify the authenticity of someone profile? Congratulations on the launch.
@mitch_mitchell it’s not a dating app… You’re supposed to use it with your existing partner to find things to do together.
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