The need for this product was realised after downloads of ebooks on SMART Goals and Pricing Mistakes revealed there was a gap for easy to read essential information for business founders and owners. The ebook on self-care was developed in response to concerns about the fact that so many business founders suffer from burnout as they focus on the business, but ignore themselves. Your views welcome on how setting goals, pricing, outsourcing and self-care have affected you and the pace as which you grew your business.