Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.
Since joining Kleiner Perkins in 1980, venture capitalist John Doerr has helped fund Intuit, Amazon, Google, Twitter, and a host of other well-known tech companies. Many of them utilize a goal-setting system Doerr calls “OKR,” for “objectives” and “key results.” His new book, Measure What Matters, contains his explanation for how and why the system works, as well as case studies by leaders who’ve adopted it — including Bill Gates, Larry Page, and Bono.
In Measure What Matters, they don’t seem to make a difference between outcomes and outputs, which I think is a fundamental problem with Doerr’s approach. I’ve further explained why here: https://www.perdoo.com/blog/two-...
I found this review really helpful (also recommended by another OKR leader, Christina Wodtke) - http://felipecastro.com/en/blog/...
Unfortunately it seems that Doerr & his editors didn't do a very thorough job...
why isn't the book on Listly (aka THE app for bookworms) I wanted to add it to my "to read" pile. Instead of it getting lost in the abyss of my never ending bookmarks pile.
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