Hi there, PH! Gio here, Head of Product at Matcha. We created Blog Creator for Shopify because great ecommerce stores generate sustainable traffic with excellent content but many merchants just don't have the time to create content that converts. Shopify’s blogging editor lacks e-commerce first functionality--there’s no frictionless way to embed products, capture email addresses, optimize articles for search, social, and email, or intuitively/easily measure the impact of your blog on sales. The article creation experience itself is also lack-luster. Use Blog Creator to build your audience and grow your business with Matcha, the first CMS and blog creator built for ecommerce. • Rapidly create blog articles optimized for your ecommerce goals of driving traffic, sales, and email conversions. Publish instantly to your Shopify blog or schedule for future publication. • Segment your email list based on reader interest and embed beautifully formatted content previews into your targeted Mailchimp or Klaviyo Campaigns. • Schedule your content for distribution to your Facebook Business Page • Save time while consistently engaging your audience with instant publication from Matcha’s library of 12,000+ licensed articles from premium publishers. • Measure the impact of your blog content on traffic, revenue, and email generation to inform your content strategy across the full marketing funnel. Thanks for taking a look, and please let us know if you have any questions or feedback. We can’t wait to hear from you!

Very cool! Can't wait to try this out.

Hi everyone! I'll be live here all day to answer any questions you have about Matcha's Blog Creator for Shopify. Excited to hear from you all!

This looks awesome!

Really cool video! Looks interesting

This looks so slick! Definitely seems like it would make the lives of a lot of Shopify users *much* easier. Can't wait to try it for myself!

I love what I’m seeing here. It’s such a pain to use the Shopify CMS. It’s surprising that no one has done this before!

An incredible add-on for Shopify! Clean, easy, blog creation can make article creation... dare I say... fun?! Nice drag and drop functions and super-easy publishing, this one looks like a winner.

This is a great option for embedding products into our posts. Thanks!

Stunningly beautiful.

nicely done, Matcha team! i like how the analytics tie a direct ROI to content. in terms of attribution, is it only a converted sale if a reader buys the product in the same session? or maybe a 7, 14, 28 day window?

Ok, this looks brilliant. Why wouldn't a company want to use this tool to expand their business reach, I certainly know we will! Eager to try it for sure

Congrats on the launch! I wish the trial period was longer like 30 days. 1, because it's a learning curve of a new product and also 2, we are in a COVID situation and I think its the least y'all can do to help with new store owners who are 1 man shops.

Congrats to the Matcha team - what a perfect time to launch something like this!

Hi there, can you confirm that the app won't have a negative impact on my page speed?

Looks amazing!

Finally! I've been looking for something like this for a while. Thank you!

This looks awesome.

Powerful, easy to use

Grats team! :)