p/madkudu
A Marketing Ops Platform
guillaume cabane
MadKudu for HubSpot — Say goodbye to manual lead scoring and blackbox solutions
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With MadKudu for HubSpot, qualify your leads and accounts in HubSpot using all your external data (analytics, billing...) and win the confidence of your sales team by showing them the signals behind each scores.
Replies
guillaume cabane

Madkudu’s scoring is so good, they got Hubspot to support it for their customers

Pros:

Simply the best scoring - now available right in hubspot for every Marketer.

Cons:

Better recommendations for each persona

guillaume cabane
I've been using @madkudu for the past 5 years, at @mention @segment @drift. I've tested 5 or more other lead scoring platforms. Some are good, some are crap. Madkudu is great. 🙌 Why?
  • Their predictions are top notch (aka >70% concentration of revenue within less than 20% of leads).
  • Their are one of the few that are API first (and not just a clunky UI or salesforce only thing)
  • They are very reactive with feature requests
  • They are applying predictions to a broader use case than just lead scoring. So what's with this new Hubspot integration? Well it enables tens of thousands of marketers to tap into the power of Madkudu, with no need to have SalesForce or dabble with the API. Better lead scoring, for better marketing, right in your CRM. It's that simple. Questions? Just ask 👇
  • Liam Boogar
    Thanks @guillaumecabane for hunting MadKudu for HubSpot! The MadKudu team has been hard at work with customers getting this integration tip-top and ready for the HubSpot community and we're excited to see new users test it out in the wild! If you're using HubSpot today and want to get a little more out of your landing pages, live chat, or lead score, give us a holler!
    Hugh Durkin
    Awesome to see the @madkudu + HubSpot integration live! 🚀 Super excited that this is available for customers of @HubSpot’s Marketing & Sales Hubs 🙌 Congrats, @paul_cothenet, @liamboogar, and the rest of the @madkudu team 👏
    Francis Brero
    Thank you @hughbeme ! we're excited to expand our footprint in the awesome Hubspot ecosystem
    Stan Massueras
    This is a must have solution in your tech stack. Great product built by people who are genuinely passionate about their craft 👌
    Francis Brero
    Ty Magnin
    super sick!
    Congrats! Love that madkudu is expanding integrations with the platforms we use everyday. I was already excited about intercom, even more about hubspot!!
    Francis Brero
    @emna_ghariani1 And more to come...
    Paul Cothenet
    Thanks @guillaumecabane for hunting and thanks @hughbeme and the HubSpot platform team for making this possible! HubSpot is a fantastic platform to build on and integrate with (in particular, we're great fans of the webhook subscription system to ensure that all leads get scored immediately). HubSpot also did a fantastic job (along with Thoughbot) in helping us maintain the HubSpot SDK for node.js: https://github.com/MadKudu/node-.... We can't wait to expand on this!
    Alex Poulos
    Madkudu has very quickly become an invaluable part of our tech stack and we have been using Madkudu+Hubspot for a while now. We love both products, so this is a great match to enable more marketers to use a predictive scoring model that actually works!
    Francis Brero
    @alexpoulos thanks for the kind words, we're excited to be an instrumental part of your stack and to keep growing with Chartio
    Gilles Bertaux
    MadKudu is the next logical evolution of any marketing stack right now.
    Francis Brero
    @gillesbertaux Thanks for the kind words!