p/joggo
STYLE, FUNCTION & PURPOSE
Mohammed Al Lawati
JOGGO Purpose Backpack — Modern customizable backpacks that support refugee education
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Contemporary look, clean finish, and compact design, the Joggo Purpose is your everyday backpack offering style and functionality. Each bag is fitted with a reversible flap for a changeable look. All Joggo bags are ethically manufactured and proceeds from the purchase go towards refugee education through a partnership with CARE Canada

Replies
Abbas Jaffar Ali

I've been using the first Joggo bag for over a year now. It's still in great condition. There's ample space to carry all my gadgets, dongles and chargers without making the bag look too big.

Pros:

Great quality, excellent design and your purchase contributes towards a good cause

Cons:

Limited number of styles and colors

Mohammed Al Lawati
Hey Everyone, Just wanted to take a moment to tell you a bit about the Purpose backpack. This is my second launch on Product Hunt. After connecting with many of you at the last launch I got the idea for the Purpose backpack and for the past couple of months I have been working tirelessly to bring the Purpose backpack to life. I wanted to make sure that the Purpose backpack is built on the quality that Joggo customers have come to love, and offer additional features. The bags are made with durable light weight canvas, and are equipped with a slot for a 15 inch laptop in the main compartment. For belongings that you need quick access to, I have added a large pocket in the front that can fit anything from pens to phones and wallets. The straps are padded and easily adjustable, offering you the comfort that you would expect from your everyday backpack. The most unique aspect of the bag is the ability to change the look - the flap on the bags are reversible and can be easily zipped on and off, giving you a two colour option for the flap. Additional limited edition flaps will be sold separately, these are currently being designed with artist collaborations. JOGGO, which stands for JOurney to the Greater GOod, is a purpose driven brand which was born out of my desire to have an impact. I partnered with CARE Canada to support refugee education contributing 10% of proceeds from the sales towards a cause I was drawn to. After the launch of Companion Messenger bag, the Purpose backpack is the second bag that will be launched. To celebrate the launch of the Purpose backpack, I have collaborated with inspirational university students from Toronto, who are on their own journey to the greater good, making a significant difference in peoples lives, and giving these student a platform to share their stories through the "Change Maker" blog series. Thanks so much for visiting, would love to hear your thoughts