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Jam is a social password manager. It helps users find ways to save money, split costs, and stay secure.
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Replies
@ourielohayon It's just a password manager, but the marketing angle and product positioning is what's causing the controversy... I was thrown off till the maker described the app differently. I would probably tone down the marketing angle to make it sound more wider purpose and relatable...
Top Hunter
@ourielohayon @lilia_tovbin yeah but toning down the marketing might reduce the appeal. The other password managers can be used this way too, but none of them tell you how. :)
@chrismessina @lilia_tovbin I haven't mentioned any brands in any marketing or comms :)
@chrismessina @jbackus3 @solveforux besides the Netflix logo in the background of the promo image (isn't that a trademark violation?) in TechCrunch article, there is
Product Hund Daily newsletter:
"There's now a password manager for you and your friends to share Netflix/HBO/Spotify/Disney+ logins. Is this legal? Lol."
TechCrunch leads the article with:
"Can’t afford Netflix and HBO and Spotify and Disney+? Now there’s an app specially built for giving pals your passwords"
The angle may work as a growth hack, but could backfire... I guess we wait and see.
@chrismessina @solveforux @lilia_tovbin Yup, not me :) I didn't write any of that and I didn't even associate the TechCrunch article with this post. I can't control the TechCrunch header and I wasn't given a preview of the article before it went live. 🤷
Top Hunter
This is a pretty fascinating social experiment... shared my thoughts here:
https://twitter.com/chrismessina...
Nice idea @jbackus3 . Congratulations on the launch.
I have personally shared passwords few times with my family.
Would like to definitely try it. Is it possible to send an invite?
Nice product and initiatives @jbackus3 I'm super excited to test this. Can I have an invite please. I can send you a bug report 🤟🏻
@jbackus3 you probably already know that these services are probably gonna come after you and get you to shut this down 😅 I'm genuinely curious what your plan is to prevent them from shutting Jam down 🤔
I saw @joshconstine wrote about y'all earlier today too 👀
@amrith Jam is perfectly legal. Plenty of password managers let you share. Most of that sharing is just enterprise focused today. Plenty of websites also condone account sharing, and that is what Jam is for.
@jbackus3 So it's simply a password manager? And you just choose to mention entertainment brands and savings in your marketing materials as one possible use of the app?
@lilia_tovbin Yup, it's just a password manager that focuses on the sharing experience and is supposed to feel fun. It's not supposed to compete with 1password and the like, it's a different use case.
@jbackus3 Yup, got it. I use 1Password for household pw sharing but only because I already have a biz account and it's just an extra vault for personal use. Jam would have different type of access management I imagine... I think a group subscribing to split cost is a great marketing angle...
@jbackus3 is brilliant! This is a beautiful, wicked fast and fun app solving a problem plaguing us all. Thanks 🙏
This maker comes from a very robust security background having helped build both identity verification (Cognito) and decentralized identity (Bloom). TLDR this is a common sense evolution of the behavior we all are doing anyway, just in a more safe/secure way. Lot's of neat futures in the works, exciting to follow this project as it unfolds. Congrats Jam team!
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