p/insense
Audience-based influencer marketing made easy
Tristan Pollock
Insense Barter with Influencers — Strike barter deals with Instagram Influencers
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Insense is a platform that connects brands and influential content creators to create custom content at scale, including barter agreements.
Replies
Tristan Pollock
I've been very intently watching Dmitriy work on Insense and roll out clever feature after clever feature. Bartering occurs so frequently in the industry that I think this tool will be incredibly helpful whether you are a gamer or fashionista.
Rustam Vagapoff
Wow it’s cool)
Alexander Tvar
@rustam_vagapoff Thank you, Rustam :)
Caleb Del Begio
This seems like it could be really useful, however, I'm not willing to give you $99 upfront before I understand more about how the platform works.
Danil Saliukov
@caleb_delbegio Hi Caleb - happy to walk you thru a short demo. Can you pick a time slot here https://calendly.com/danilatinse... ?
Shamil Fattakhov
What does the product delivery process look like?
Alexander Tvar
@shamil_fattakhov Hi Shamil! Thanks for your question. As soon as influencer responds to your barter brief, you can start chatting with him, request a delivery address and contacts, arrange a date for delivery and send the product in the way that you usually do.
Dmitry Dubovik
Thank you, Tristan! Our new product is for those who are budget savvy but still want to run efficient campaigns with influencers. With Insense you get access to influencers who are ready to post a review in exchange for your product. The whole process from sending a brief to ready to go content is quick and easy thanks to a smart interface. Unlimited number of barter deals with influencers for Product Hunt community for only $99 per month.
Vladislav Belov
@alexander_tvar, how can I find influencers that fit my needs?
Alexander Tvar
@vladislav_belov Hey Vladislav! You fill out the brief on the platform and indicate the parameters of influencers that suit you (number of subscribers, content categories, audience parameters, etc.). We help you with it, check it and send it to influencers that fit these parameters. Within 1 day you will see the first responses of influencers who are ready to participate. What is left is to choose the best among them!
Alexander Biragov
The best tool to reach top influencers
Alexander Tvar
@alexander_biragov Alexander, thank you :)
Julia Art
Can I run barter campaigns with you guys if I sell a service and not a physical product?
Alexander Tvar
@julia_art Hi Julia! Of course, in this case, you can provide an influencer with an individual promo code to try your service out. It's a regular case for us :)
Ihor Levenets 🇺🇦
The same question from me :) The product looks really needed, I would love to use it, but I do not sell physical products :/ What if I want to promote an app, for instance?
Alexander Tvar
@ihor_levenets1 Hi Ihor! We looked at your product (gifthub.com, right?) and I think we can come up with a barter payment option for the influencers :) Leave your contacts to our email hello@insense.pro and our manager will contact you for further details.
Mike Beletz
Just visited your website. Did you guys recently change your business model?
Misha Mironov
Okay, now that’s interesting. Was looking for the product that would allow for working with micro-influencers through barter. Awesome!
Chris Germano
Very intriguing concept. Hopefully this not only creates opportunities for smaller/niche influencers but it also makes life a little harder for the "influencers" out there who simply demand free stuff. Best of luck
Alexander Tvar
@chris_germano Hi Chris! We already have a good experience working with various influencers, including TOP and not only barter. For this format we have separate plans Please leave your contact details and we will contact you. Thanks!
Harry Henien
$99/month pretty steep IMO
Danil Saliukov
@harryhenien1 hey Harry - thanks for your feedback! What price are you in your mind? Happy to discuss https://calendly.com/james_insen...
Ivan Bykanov
Wow! Are all of your influencers take on barter campaigns?
Alexander Tvar
@ivan_bykanov We have 35,000+ vetted influencers who are willing to collaborate, and each of them makes an independent decision regarding each particular campaign. You offer a product for publication and collect responses from those who got interested.
Ihor Levenets 🇺🇦
@alexander_tvar hm, on your website there's an info about 12,890 verified influencers. What's the real number? (:
Alexander Tvar
@ihor_levenets1 12890 verified influencers in North America. In all world we have 35k+ :)
Conrad Ehinger
What if we have more of a tech product? I feel like none of the initial hashtags it asks you to pick really fit my product.
Alexander Tvar
@conrad_ehing Hey Conrad! Could you tell us what is your product?
Alexander Tvar
@conrad_ehing But I guess we can help you) please give us your contact details and we will answer you. Our email you can find on our Landing page. I can't write it here :(
Thiago Fontes
Quick tip - there should be more characters on the phone field. For a brazilian number, you're looking at 11 digits (2 for the area code + 9 for the number itself). I think I could only add about half of that. Awesome product!
Danil Saliukov
@thiago_fontes thanks, Thiago! We'll work on that
Ridd
If i remember correctly, Insense's primary value prop in the beginning was to identify top performing content to throw more $$ behind in ad campaigns. I'm not seeing much of that on your site anymore. Would you say this is a bit of a pivot or a re-focusing? How has your strategy evolved over the last couple years?
Dmitry Dubovik
@ridderingand_ great question! Insense remains to be a platform for creating custom content that primarily shows good results in paid ads. I will say more - soon we are going to release an update that will allow advertisers to optimize their ad campaigns and spend 5-10 times less money. This barter product is an additional service for our new customers in the field of the influencer marketing that can benefit paid ads and provide additional audience coverage.
Ridd
@dmitriy_dubovik Awesome, well it looks like you guys are on the right track! I'm always a big fan of companies in this space that put the emphasis on the content and less the "shout out"