@jcvangent adds massive value as a writer on his blog and newsletter. So, I'm excited about his no-nonsense guide for creating a complete social media strategy. Well worth reading.

Thanks for posting this one @sujanpatel, it took some time to get this one done, working with feedback from people producing it. But hey don't believe my word for it. For example, Aaron Orendorff calls it: This no-nonsense guide will walk you through creating a complete social media strategy, even if you haven't sent a single post yet. Especially helpful are the first and last sections — do not neglect measurable goal setting and staying engaged. A genuinely insightful and painless approach to getting off the ground … way off the ground.