Love the design of HYPER! This definitely falls into the category #ConvComm that @ChrisMessina wrote about here : https://medium.com/@chrismessina...

"When you book with Hyper, you only pay for what you book. There is no service fee." Compelling offer. Immediately makes me skeptical though. Have you tested conversion yet of getting people to upgrade to your paid plans?

How does this compare to Pana and Taylor?

I've used this find flights! (Haven't booked through it yet, because of company policy). Easy to use. Good luck

Interesting idea, depends on who they market this to. Margins for flight bookings are not great so I wonder if they kept the $0 plan as a throw-in.

Do you offer itinerary support?