GS1 QR codes are poised to revolutionize the entire consumer industry. Traditional barcodes excel at logistics but fall short in marketing. QR codes, on the other hand, are powerful for marketing but have limitations in logistics. GS1 QR codes, a global standard set to be adopted across all consumer goods, bridge this gap by combining the strengths of both technologies. When scanned in a supermarket, a GS1 QR code functions like a barcode, displaying a serial number for inventory management. However, when scanned with a smartphone, it can direct the consumer to a website, app, file, video, or other digital content. To ensure a seamless transition, we've developed a QR code with an overlaid barcode. This design allows older scanners to read the barcode while newer scanners can access the QR code. This innovation unlocks new opportunities to deliver greater value to consumers and enhance product tracking. This article explains in detail: https://www.qrcode-tiger.com/gs1...

@qrzebra What a brilliant concept! Combining the power of QR codes and barcodes in one is genius. This could really change how we think about product tracking and consumer engagement.Kudos to the team for this innovation.

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How will the QR codes enhance the in-store experience? any new features for consumers?

Great idea blending logistics and marketing. How will this transitions be handled?

Congrats on the launch! GS1 QR codes sound like a game-changer for bridging logistics and marketing. Just curious—how well do they work with older scanning systems? Can’t wait to see where this tech goes!

Huge shoutout to the QR TIGER team for leading the charge towards GS1 compliance.