No engineer wakes up in the morning excited to sync data to Marketo. Grouparoo is an open source app to define/manage customer data and send that data to other tools. Non-engineers can help themselves so the engineers can focus on the core product.

Developers have been using the Grouparoo UI to set up automated data movement from their databases to cloud-based tools like Mailchimp. Grouparoo now supports declarative code to set up this pipeline so you manage data sync just like you would any other app.