Look up a dish right from the menu, add events to your calendar, get directions, call a number, translate words, and more. Or just copy and paste to save some time.
Didn't this exist before? Google Goggles or something like that? Different featureset (I'm sure this is more advanced), but same mechanic. Interesting that they made a new brand instead of updating the old one.
Google just announced that Lens will be coming to Google Search and also that it can now highlight popular dishes at a restaurant just by snapping a pic of the menu
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Product Hunt
Tactiq
Great and user friendly tool
Pros:Helps you find things that you can't simply describe with words
Cons:If there are multiple things on the photo you can't choose between them. So Lens behave like a spoiled child and does what it wants :D